Clean before AIENSL
← AI Academy
By professionIntermediate ~41 min5 lessons12 exam questions

AI for marketers

A practical course for marketers: the AI basics every professional needs plus a module on the tasks, tools and prompts of your job.

Who it is for: Marketer · Free · no sign-up

Course content

0 of 5 completed
  1. 1How ChatGPT works — without the maths6 min
  2. 2How to check whether AI is telling the truth5 min
  3. 3What never to share with AI5 min
  4. 4Prompting for work: roles, examples, structure7 min
  5. 5Your profession module8 min
Start the course
Exam and certificate12 questions · 80% for the certificate
Go to the exam
Module: AI in your profession

Marketer

Content, variants and analysis go much faster with AI — positioning, brand taste and strategy are where you add value.

Your tasks and AI

  • Social media posts and ad variantsDozens of on-brand variants to test in minutes.
    AI can do most of it
  • Images and visualsConcepts, backgrounds and product shots.
    AI can do most of it
  • Campaign analysisAI finds patterns in exports; you judge causes.
    AI assists, you decide
  • Brand strategy and positioningAI can challenge ideas, but the choices are yours.
    Stays human
  • Video and voice-overShort clips, dubbing and avatar videos.
    AI assists, you decide

Four prompts for your profession

10 post variants
Fill in the brackets — or leave them and fill them in the chat
Your prompt · 3 field(s) still empty
Product: [PRODUCT]. Audience: [AUDIENCE]. Platform: [LINKEDIN/INSTAGRAM/FB]. Write 10 post variants using different angles (pain, benefit, story, number, question, social proof…). Max [N] characters each. Mark the 3 you expect to perform best and why.
Don’t paste personal data of others — or clean it first with Clean before AI. →
Customer persona
Fill in the brackets — or leave them and fill them in the chat
Your prompt · 2 field(s) still empty
Build 3 customer personas for [PRODUCT] in [MARKET]. For each: goals, frustrations, objections, where they spend time online, and the one message that would convince them. Mark assumptions I should validate.
Don’t paste personal data of others — or clean it first with Clean before AI. →
Campaign post-mortem
Fill in the brackets — or leave them and fill them in the chat
Your prompt · 1 field(s) still empty
Here is campaign data: [PASTE CSV]. Tell me what worked, what didn't and the 3 likely reasons, with the numbers behind each. Then propose 3 concrete tests for the next campaign.
Don’t paste personal data of others — or clean it first with Clean before AI. →
Landing page copy
Fill in the brackets — or leave them and fill them in the chat
Your prompt · 2 field(s) still empty
Write landing page copy for [OFFER] aimed at [AUDIENCE]: headline, subheadline, 3 benefit blocks, social proof section, FAQ (5 questions) and CTA. Then critique it as a conversion expert and give an improved headline.
Don’t paste personal data of others — or clean it first with Clean before AI. →

Review the tasks and try at least one prompt on a real task — then mark the module as done.

More on AI in this professionAll prompts for this profession

Other courses

AI for accountantsAI takes over data entry, reconciliation drafts and reporting prose — judgement, compliance and client trust stay with you.AI for teachersAI is a tireless assistant for preparation, differentiation and feedback — relationships, motivation and classroom judgement remain yours.AI for salespeopleAI researches prospects, drafts outreach and prepares calls — trust, negotiation and closing are still a human sport.